Hooters is launching a new line of frozen appetizers and snacks that you can now enjoy at home. Here are the exciting new offerings:
- BBQ Smoked Wings: Smoked chicken wings coated in a rich, smoky BBQ sauce.
- Dry Rub Smoked Wings: Smoked chicken wings flavored with a bold Texas-style BBQ dry rub.
- Buffalo Style Boneless Wingz: Breaded chicken pieces in a flavorful buffalo-style sauce.
- Buffalo Style Popcorn Chicken: Breaded popcorn chicken pieces in a buffalo-style sauce.
These delicious items are now available at Publix Super Markets and its Instacart affiliates, with plans to expand to other retailers later this year.
Hooters’ Recent Media News
Over the last couple of years, Hooters has made a few creative and unique ways of marketing to be consistent in being one of the popular choices for consumers. Last 2020, Hooters announced its online or virtual ordering and delivery services due to the global pandemic, a quick way of strategizing to adapt to the changes in the food industry. At that time, it was not yet a normal way of offering food items, but it was a great way to give consumers a way of enjoying their food items.
Next year after that, in 2021, Hooters then introduced limited-time menu items and promos to satisfy the consumers continuously, and this strategy quickly became popular and piqued the public’s interest. One example is the fast food’s ‘Shrimp & Wings” promo, which has been on different social media platforms.
Additionally, Hooters made headlines with its yearly active participation in National Chicken Wing Day and Super Bowl promos, keeping its stance as a competitive food brand even in the sports industry; this is actually another great marketing to the brand. It’s safe to say that Hooters always keep things professional and creative when it comes to social media marketing, and not just offering great food treats.
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Let’s Talk More About The New Added Frozen Appetizers
Let’s talk more in detail about these four newly added frozen appetizers from Hooters. The fast food brand literally spread its wings to the people! With this new lineup for its menu, it’s safe to say that it’s continuously and consistently doing what it does best. Here are the descriptions of each frozen appetizers that you can enjoy at the comfort of your home.
The initial launch features several fan-favorite flavors:
- BBQ Smoked Wings: These chicken wings are smoked for maximum flavor and then coated in a sweet and flavorful BBQ sauce.
- Dry Rubbed Smoked Wings: For those who like a little kick, these smoked wings are seasoned with a special blend of spices that will surely make you reach for another.
- Buffalo Style Boneless Wingz: Want to enjoy your wings boneless? Try this instead. These breaded chicken bites are coated in Hooters‘ signature Buffalo sauce, literally something that you could finish in one sitting, at least if you like their buffalo sauce.
- Buffalo Style Popcorn Chicken: These bite-sized pieces of chicken are perfect for sharing (or not!) and come coated in that classic Buffalo sauce, don’t forget that it’s a popcorn chicken though.
Right now, you can find these Hooters frozen foods at Publix Supermarkets and order them online through Instacart. But keep an eye out because Hooters plans to bring its frozen food line to even more grocery stores very soon; who knows, maybe this summer?
This new experience in the frozen food aisle shows that Hooters is adapting to its customers’ changing needs. It’s never been easier (or more convenient) to get your Hooters fix!
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From The Club
It’s safe to say that every time Hooters introduces new food items, everyone loves them, at least for those who’ve tried the fast food brand’s menu. Of these four new frozen appetizers, I’d personally choose the BBQ smoked wings; I find it so good if the food is BBQ-flavored, though, lol. This is perfect this coming weekend, with a glass of your favorite drink on the side, watching your favorite series.
Image and tip courtesy of @markie_devo
